All Star Brands Its SafetyTech Platform AllSAFE
All Star Incentive Marketing, a 30-year-old IRR firm, branded its safety recognition and reward offering AllSAFE to focus on the needs of this important market, according to the company.
Supported by the company’s PROPEL X technology, All Star’s proprietary web-based software solution developed in 2000, “AllSAFE uses science and psychology to create engaging programs that continually drive, and reward positive behavior change among safety-sensitive program participants. The solution is as much a communications vehicle as it is a rewards program. It perfectly supports a proven structure that rewards workers broadly for performance, while also offering extra recognition for those that go above and beyond in the name of safety.”
Galonek explains that “one half of the program rewards workers for getting it right day-in-and out, while the other half rewards for things like becoming a safety champion, making safety suggestions/reporting a near miss, joining a safety committee, delivering a tool-box talk, mentoring new employees, and/or many other proactive safe behaviors.” The platform supports “training through the use of quizzes, creating two-way communications through the use of surveys, and promoting wellness programs by utilizing the built-in self-reporting functionality.”
According to Heidi Chatfield, Vice President of Marketing at All Star, “Our association and proven success in executing results-based safety recognition and rewards programs that affect the lives of hundreds of thousands of employees annually has led to the creation of a brand name with undisputed purpose and value, AllSAFE.”
For More Information
All Star Incentive Marketing
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